Tiktok Trends - March 2024

Introducing "TikTok Trends 2024" – your source for staying ahead of the game on the latest TikTok crazes!

TikTok trends move fast, and if you're not quick, you'll miss out. But let's be real, keeping up with TikTok trends can be a hassle. That's where we come in.
Each week, we'll keep you updated on what's hot on TikTok (by spending way too much time scrolling). From trending hashtags to popular sounds and formats, we've got you covered!

Please note:

• Currently, our focus is primarily on TikTok, but we're exploring other networks. It's worth testing these trends across all platforms to see what resonates best with your audience.
• Trends are generally very short, which may concern you about not mentioning the product enough. However, the mistake would be to tack on promotional elements after the video. It's crucial that the video stays true to the trend, lasts only a few seconds, and captures the essence of the need your service addresses in a brief timeframe.
• Not all trends will be suitable for every brand. It will be up to you to choose the ones that seem most relevant to your message and goals.

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25 March 2024

Just Trust Me You'll Be Fine

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The sound "End of Beginning" by DJO, featuring an uplifting message assuring that everything will eventually work out, has sparked a new trend on TikTok. Creators are utilizing it in two distinct ways: in one variation, they begin by showcasing themselves during a challenging moment, followed by a montage illustrating how things have improved. In the other, creators lip-sync to the phrase "just trust me you'll be fine," overlaying relatably tough situations with text to convey resilience.

For this trend, use this sound.

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Hello Sharks

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TikTok creators are adopting the audio signature of Shark Tank, a popular reality show where entrepreneurs pitch business ideas to potential investors, to create their own mock pitches. These pitches typically request something trivial and inexpensive or ironic, such as a small treat. Serving as a commentary on the current economic situation, this joke has resonated widely due to its relatability, with the sound clip inspiring 15,000 videos in just three days.

For this trend, use this sound.

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Call Me Mother

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Although the song "Call Me Mother" by drag queen icon RuPaul has been present on TikTok since its release, a recent trend has emerged in the past few months. Creators are now dancing in a 'vogue style' reminiscent of drag queens, aligning with the song's origins. TikTokers are using a snippet of the track to narrate moments when they've found themselves in a maternal role in a room, whether through experience, seniority, or being accidentally called 'Mom.'

For this trend, use this sound.

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18 March 2024

Boy Bye

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Ariana Grande recently dropped her new album, "Eternal Sunshine" featuring deeply personal tracks that touch upon her public romantic relationships. The album has become a major talking point on TikTok and the one song, in particular, has sparked a trend: "Bye." Due to contractual issues with Universal Music Group (Ariana's label), creators are unable to use the actual songs from her album on TikTok. However, a user uploaded a sped-up clip of the song, exploiting a loophole in the current copyright policy. TikTok users are embracing this altered version of the song as the anthem for bidding farewell to something or someone and gleefully making their exit.

For this trend, use this sound.

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11 March 2024

How Life Feels

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You may have seen similar TikTok trends before, celebrating moments of realization that make life feel worthwhile. This version uses a nostalgic early 2000s track, "Built This Way" by Samantha Ronson from Mean Girls (2004), who has sparked a trend where TikTok creators imagine themselves in their own 2000s romantic comedy, experiencing a pivotal character moment where they realize that life isn't so bad after all!

For this trend, use this sound.

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Tempting, But No... Thank You

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The TikTok trend originated from a BookTok account that shared this video using a CapCut template in mid-February. Since then, TikTok creators have incorporated the audio from that video into their own content, sharing instances where they'd also respond with, "tempting, but no... thank you."

For this trend, use this sound or this CapCut template.

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4 March 2024

Absolutely Not, Full U-Turn

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The audio originates from the Between Us Girlies podcast, featuring Bran's story of deciding to leave a bar that didn't meet expectations. He says, "Absolutely not. Absolutely not, turn around. Full u-turn."

TikTok creators are utilizing this sound to illustrate situations where they would echo the same sentiment, whether directed towards someone else or as a reaction to a hypothetical scenario.

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