Tiktok Trends - February 2024

Introducing "TikTok Trends 2024" – your source for staying ahead of the game on the latest TikTok crazes!

TikTok trends move fast, and if you're not quick, you'll miss out. But let's be real, keeping up with TikTok trends can be a hassle. That's where we come in.
Each week, we'll keep you updated on what's hot on TikTok (by spending way too much time scrolling). From trending hashtags to popular sounds and formats, we've got you covered!

Please note:

• Currently, our focus is primarily on TikTok, but we're exploring other networks. It's worth testing these trends across all platforms to see what resonates best with your audience.
• Trends are generally very short, which may concern you about not mentioning the product enough. However, the mistake would be to tack on promotional elements after the video. It's crucial that the video stays true to the trend, lasts only a few seconds, and captures the essence of the need your service addresses in a brief timeframe.
• Not all trends will be suitable for every brand. It will be up to you to choose the ones that seem most relevant to your message and goals.

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26 February 2024

If I Won The Lottery

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It's a well-known belief that winning the lottery should be kept secret to avoid unwanted attention. Yet, if you were to win, there'd likely be obvious signs, like suddenly indulging in luxuries. This trend revolves around revealing these signs, from frequent sushi dining to purchasing homes for oneself and friends or buying every desired book. Creators typically begin with a photo of themselves, captioned "If I won the lottery, I wouldn’t tell anyone…", followed by a second slide showing how they'd spend the money, captioned "but there would be signs."

For this trend, use this sound.

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20 February 2024

You Should Know This To

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Pedro Pascal's appearance on ""Hot Ones", where he humorously admitted to having chicken stuck in his teeth, went viral with over 15 million YouTube views. His engaging moment, marked by a witty "You should know this too" as he turned to another camera, sparked a trend on TikTok. Fans emulated this moment, highlighting the show's unique multi-camera angle approach and Pascal's comedic timing.

For this trend, use this sound.

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Salute, Salute

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Derived from the hit song "Salute" by the disbanded British girl group Little Mix, this trend encourages women worldwide to unite, salute, and confront life's challenges together. With over 196 million views since its release nine years ago, the song continues to inspire.

On TikTok, creators utilize the track to acknowledge individuals who share similar life experiences, whether overcoming personal phases, heartbreak, or dealing with crappy customer service. Notably, Jade Thirlwall from Little Mix recently participated in this trend, adding to its popularity.

For this trend, use this sound.

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12 February 2024

You Have Been Promoted

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This trend features a sound bite from popular TikToker @mainlymannie, known for comedic skits portraying a deliberately cringe-worthy 'Boss and CEO' character. In the original skit, Mannie humorously promotes the cameraman after firing someone from a mundane task, with exaggerated corporate enthusiasm. Another user condensed this into a meme clip, leading to its widespread use by creators for humorous videos. TikTokers are using the sound in two ways: to 'promote' someone in their lives to a higher level of friendship, or to recall instances in professional settings where they've been promised exaggerated benefits.

For this trend, use this sound.

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