Tiktok Trends - August 2024

Introducing "TikTok Trends 2024" – your source for staying ahead of the game on the latest TikTok crazes!

TikTok trends move fast, and if you're not quick, you'll miss out. But let's be real, keeping up with TikTok trends can be a hassle. That's where we come in.
Each week, we'll keep you updated on what's hot on TikTok (by spending way too much time scrolling). From trending hashtags to popular sounds and formats, we've got you covered!

Please note:

• Currently, our focus is primarily on TikTok, but we're exploring other networks. It's worth testing these trends across all platforms to see what resonates best with your audience.
• Trends are generally very short, which may concern you about not mentioning the product enough. However, the mistake would be to tack on promotional elements after the video. It's crucial that the video stays true to the trend, lasts only a few seconds, and captures the essence of the need your service addresses in a brief timeframe.
• Not all trends will be suitable for every brand. It will be up to you to choose the ones that seem most relevant to your message and goals.

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26 August 2024

Running From the Police

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Imagine running in slow motion from the cops, only to hear them describe you in a surprisingly flattering way on their radio. It makes you stop and strike a pose.

This trend plays on the curiosity of how we’re perceived in a fleeting moment. Using Cutting Crew’s "Died in Your Arms," which fits perfectly with the slow-motion effect, creators add text that shows how their unique traits made them stop running. The format is: “When you’re running from the cops and hear them say ‘suspect is [flattering description].’”

For this trend, use this sound.

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This And Yap

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This trend is all about celebrating life’s small joys. The sound is a remix of Charli XCX’s "Apple" and Lorde’s "Supercut," perfect for highlighting moments like enjoying a great meal or chilling at the beach.

Creators pair this with clips of their favorite things and add text saying, “This and Yap,” meaning you just need a nice setting and good company. People have adapted it to show their favorite combos, like new clothes and compliments, or just anything that makes them happy, like discovering a new TV show.

For this trend, use this sound.

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19 August 2024

Very Demure, Very Mindful

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Wondering why everything suddenly feels so demure and cutesy? Here’s the scoop on the latest trend!

TikTok creator Jools Lebron (@joolieannie) has been sharing her unique humor and beauty tips for years. Lately, she's become known for her advice on how to be “very demure and very mindful.” In her videos, she highlights moments of proper behavior and ends with her signature catchphrase.

For this trend, use this sound.

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VIP Thinks They’re So Way Too Cool To Do This

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Chappell Roan made waves at the Outside Lands festival in San Francisco on August 11th with her classic one-liners. Noticing the VIP section was standing still, she called them out, saying, “It’s so weird that VIP thinks they’re too cool to dance,” and yelled, “You’re not FUN!” before jumping back into her performance.

Now, TikTok users are using this sound to call out people who act too cool to join in on the fun!

For this trend, use this sound.

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12 August 2024

I’m Starting To Get That Itch Again

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Set to Radiohead’s "Creep," this TikTok trend is all about showing off your biggest cravings. Whether it’s dyeing your hair, booking a trip, or grabbing your favorite sandwich, it captures the feeling of a desire that won’t quit until you act on it.

Creators use a format where they mention an “itch” they need to scratch. The text overlay features a conversation where one person says, “I’m starting to get that itch again,” and the other asks, “What itch?” The video then reveals what they’re really craving, showing how they satisfy that itch.

For this trend, use this sound.

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5 August 2024

Wide Angle Finger

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TikTok’s great for bringing back nostalgic sounds, and the ‘Wide Angle Finger’ trend is a perfect example. Using audio from the 2002 Mr. Bean animation, this trend takes you back to the era of silent comedy and dramatic gestures.

Creators use TikTok’s ‘Wide Angle’ filter to stretch their fingers, counting down to wag their pointer finger as a “no” gesture. They pair this with text that humorously answers a question with a big, clear “no.”

For this trend, use this sound.

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Oh Look A Strawberry!

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On TikTok, you might see the comment, “I built this FYP brick by brick,” which reflects how users' interactions shape their personalized feed. The “Oh Look A Strawberry!” trend fits right in with this idea. It started with a TikTok where someone proudly shared their home-grown strawberries. The well-crafted voices in the clip might sound like they're from a show, but they’re actually the creator’s own. This sound has been used 20.8k times by others sharing their own versions of ‘strawberries,’ which can get pretty funny and weird

For this trend, use this sound.

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