How Wizz Simplified UGC Creation and Increased CTR
3
hours saved per week
2x
Click-Through-Rate
Organic
Presence Boosted Significantly
"Ramdam saved us 3 hours per week, increased our CTR by 2 points, and reduced the number of intermediate steps in our advertising campaigns!"
Enora Parel
User Acquisition Associate
Company name
Voodoo
Company size
Multinational
About
Wizz is a dynamic social app developed by Voodoo, one of France’s leading mobile app developers and publishers. Designed to help users connect, chat, and engage with new people around the world, Wizz offers an interactive and safe space for social discovery. With millions of downloads globally, Wizz is redefining the way users meet and interact, making real-time connections fun and accessible.
The Challenge
Our main challenges consisted of gaining visibility and relevance through UGC content that resonates more with our target audience. We want to test many different concepts and have content produced by creators who understand their audience, which Ramdam allows us to do effectively and at large volumes.
Why did you choose Ramdam?
"We chose Ramdam for its ability to automate and optimize the management of advertising campaigns efficiently by bringing all processes together in one place. The product is constantly evolving and improving to make our lives easier and reduce the number of intermediate actions."
What are your favorite Ramdam features?
"The fact that creators apply to our campaign, the general payment through the platform, the ability to see the creator's community and their number of collaborations, and the centralization of videos and posts on the platform for validation."
What results have you achieved with Ramdam?
"Thanks to Ramdam, we have a reliable source of UGC videos that can be produced in large quantities. The platform covering all aspects allows us to save about 3 hours per week. This has enabled us to increase the CTR by 2 points on our advertising campaigns and has provided us with significant organic presence that we had difficulty achieving before."