How Photoroom Boosted CTR 3x with Ramdam

12%

Lower CPM

higher CTR than their business-as-usual (BAU) campaigns

2 top

performing ads (13M+ impressions)

"Ramdam team is truly dedicated to their clients, staying on top of the latest TikTok trends and industry changes."

Ewelina Podlewska

Digital Marketing Executive @Photoroom

Company name

Photoroom

Company size

Mid-Sized

About

Photoroom is the leading AI-powered photo editing app, trusted by 200M+ users to create professional-quality visuals in seconds. Designed for entrepreneurs, sellers, and creators, Photoroom makes product photography, social media content, and marketing visuals effortless with AI-driven background removal, batch editing, and pro templates.

The Challenge

Photoroom needed a cost-effective way to improve ad performance on TikTok, particularly in the US market. Their in-house creatives were delivering stable results, but they were looking for higher engagement and lower CPMs to optimize their ad spend.

Why did you choose Ramdam?

"We looked at multiple solutions, but Ramdam stood out because of its ability to connect us with creators who truly understand TikTok’s audience. Their ability to generate a wide variety of ads allowed us to test multiple creators quickly and iterate easily."

What are your favorite Ramdam features?

”Behind the great platform, there is an amazing team who supports us on every step of this creative journey - friendly, responsive, open to feedback and always happy to iterate on every element to help us bring better results. Ramdam team is truly dedicated to their clients, staying on top of the latest TikTok trends and industry changes.”

What results have you achieved with Ramdam?

"With Ramdam, the most impactful metric was the 3x increase in CTR which greatly contributed to scaling TikTok ads in the most competitive market like US. It’s a new asset for our creative pipeline and has enabled us to scale TikTok ads.”