Tiktok Trends - March 2025

Introducing "TikTok Trends 2025" – your source for staying ahead of the game on the latest TikTok crazes!

TikTok trends move fast, and if you're not quick, you'll miss out. But let's be real, keeping up with TikTok trends can be a hassle. That's where we come in.
Each week, we'll keep you updated on what's hot on TikTok (by spending way too much time scrolling). From trending hashtags to popular sounds and formats, we've got you covered!

Please note:

• Currently, our focus is primarily on TikTok, but we're exploring other networks. It's worth testing these trends across all platforms to see what resonates best with your audience.
• Trends are generally very short, which may concern you about not mentioning the product enough. However, the mistake would be to tack on promotional elements after the video. It's crucial that the video stays true to the trend, lasts only a few seconds, and captures the essence of the need your service addresses in a brief timeframe.
• Not all trends will be suitable for every brand. It will be up to you to choose the ones that seem most relevant to your message and goals.

25 March 2025

The “Oh Pwincess" trend

This trend is all about second-hand embarrassment, either you cringe or you embrace it. The audio comes from a viral TikTok where a creator, decked out in a fedora and VR goggles, dramatically whispers, “Oh pwincess. Pwincess, where are you? You can wun, but you can’t hide.” The exaggerated lisp and over-the-top delivery have made it a goldmine for playful, cringey humor.

Now, TikTokers are using the sound to show themselves on the hunt for their “pwincess,” whether it's their best friend, a stolen snack culprit, or a coworker who conveniently disappeared when things got busy. Bonus points if you film the audio while moving a dog's lips for extra comedic effect.

How to use this trend

Lip-sync to the audio and film yourself “searching” for someone. Be dramatic, switch up the angles, and fully commit to the second-hand embarrassment. The funnier and more ridiculous, the better.

Text Overlay Examples

• Me running through Wizz looking for someone who gets my weird humor
• Me searching for my WeWard coins because I’m not walking for free

For this trend, use this sound.

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The “Goblin Laugh” meme trend

Sometimes, you just have to embrace your inner little gremlin. This trend is all about that mischievous energy, the feeling of being up to no good (even if it's just a little). TikTok users are pairing AI-generated goblin images with an eerie evil laugh taken from the Turkish TV show ARKA SOKAKLAR (yes, episode 673, for the true detectives out there).

People are using this trend to highlight moments when they feel like a sneaky little goblin, whether it’s for spilling a secret, pulling a harmless prank, or indulging in a guilty pleasure. The text overlay sets up the scene, explaining why the goblin is giggling, making it the key to this trend's success.

How to use this trend

No filming required (of course, if you find a creative way to film yourself, go ahead and make it more personal!!)! Just create an AI-generated goblin image (or find one that captures the gremlin energy), add the trending sound, and overlay your text. The best posts feel relatable, if it makes people say, “That’s so me,” you’ve nailed it.

Text Overlay Examples

• Me DMing my online bestie even though people said “internet friends aren’t real”
• Me removing a background in two seconds even though they said “photo editing is hard”

For this trend, use this sound.

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18 March 2025

The “The Winner Takes it All" trend

ABBA’s classic “The Winner Takes It All” is making a dramatic comeback on TikTok, with creators using the song’s emotional intensity to poke fun at moments of pure frustration or bitter defeat. The most iconic part of the trend? That heartfelt line delivery that feels like you’re practically screaming into the void.

TikTokers are pairing the song with scenarios where everything seems to go wrong — whether it’s a project falling apart, a frustrating customer experience, or simply trying to get something done without the right tools. It’s all about leaning into the chaos and letting ABBA do the emotional heavy lifting.

How to use this trend

Film yourself dramatically lip-syncing to “The Winner Takes It All” or overlay the audio on a clip that captures your frustration. Add a text overlay describing what led to that moment of defeat — especially if it’s something that could’ve been avoided with a little help from the right app.

Text Overlay Examples

• “Me trying to make new friends without Wizz… and ending up talking to my cat for 3 hours.”
• “Me trying to edit photos manually for hours… only to end up with a blurry mess.”

For this trend, use this sound.

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The "Doesn’t Know it Yet" trend

This emotional TikTok trend uses a nostalgic sound paired with the format, “He/She/They don’t know it yet, but…” to highlight how life-changing moments often sneak up on us when we least expect them. The trend’s all about contrast — showing a clip of someone going about their day blissfully unaware of the massive transformation that’s about to happen.

Creators are using this trend to tell heartfelt stories, whether it’s about friendships, relationships, or personal growth. But it’s also a great way for brands to show how their product or service swoops in and makes everything better.

How to use this trend

Use an old clip of yourself or film a new one that shows you before a major change. Add the text overlay describing what’s about to happen, and then cut to how your brand made everything better. It’s all about capturing that “before and after” moment.

Text Overlay Examples

• Visual: Someone lying on the couch, looking unmotivated, and scrolling on their phone. Text overlay: “He doesn’t know it yet, but he’s about to turn his steps into rewards with WeWard.”
• Visual: Someone scribbling down sales in a messy notebook. Text overlay: “He doesn’t know it yet, but his business is about to run smoother than ever with SumUp.”

For this trend, use this sound.

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11 March 2025

The “Amanda Seyfried as Joni Mitchell” trend

Amanda Seyfried’s beautiful cover of California by Joni Mitchell on The Tonight Show Starring Jimmy Fallon has swept across TikTok, transporting everyone into a dreamy, cinematic vibe. Her soulful voice paired with the dulcimer’s gentle strumming feels like a scene straight out of a coming-of-age movie.

Creators are using this enchanting sound to romanticize everyday moments, turning them into visually stunning, feel-good clips that feel timeless. It’s all about showing the beauty of life’s little joys, framed in a soft, nostalgic glow.

How to use this trend

This sound is perfect for dreamy, picturesque content. Think: montage-style videos that feel warm, aesthetic, and memorable. It’s like your life’s B-roll footage—moments that might seem small but feel like magic when captured in the right light.

Text Overlay Examples

• “Finding my people feels like this.” [Montage of laughing, texting, and new friend adventures on Wizz]
• “Building my small business journey, one sale at a time.” [Clips of cozy workspaces, happy customers, and seamless payments through SumUp]

For this trend, use this sound.

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The ‘A Moment That Felt Like Hozier’s Yell’ trend

Noah Kahan and Hozier’s emotional duet of Northern Attitude is stirring up the feels on TikTok. The song, known for its raw, folk-inspired intensity, took on a new life when Hozier joined for a powerful reimagined version released in late 2023. That long, soul-piercing note from Hozier has become the centerpiece of a trend celebrating moments of pure, unfiltered emotion.

TikTokers are pairing the track with clips of unforgettable experiences, overlaying the phrase “A moment that felt like Hozier’s yell.” It’s all about capturing those moments that make you feel alive, the kind that almost makes you want to scream with joy, relief, or just pure exhilaration.

How to use this trend

Dig through your camera roll or create new footage of those moments that hit you right in the feels. Pair it with the sound, add the trending text “A moment that felt like Hozier’s yell,” and let the music do the rest.

Text Overlay Examples

• Text: “From virtual chats to real-life friendships.” (Clips of you finding your tribe, laughing, and having fun through Wizz)
• Text: “Creating magic out of ordinary moments.” (Before-and-after photo transformations with Photoroom, revealing stunning edits)

For this trend, use this sound.

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3 March 2025

The “ANXIETY by Doechii” trend

An unreleased track from rapper and singer Doechii has taken TikTok by storm after resurfacing from her personal YouTube account. Originally uploaded in 2019, Anxiety features Doechii’s introspective lyrics over the instrumental of Somebody That I Used to Know by Gotye. While Doechii is now a rising star, this song showcases the dedication and years of effort behind her success.

TikTok creators have embraced the track in three key ways:

1. Sharing their own anxieties—big or small.
2. Creating cinematic, Doechii-style music videos.
3. Joining a dance trend inspired by The Fresh Prince of Bel-Air.

The sound’s catchy yet relatable vibe makes it a perfect backdrop for content that highlights personal struggles, creative journeys, or everyday stressors.

How to use this trend

You can use this trending sound in multiple ways—whether by participating in the dance challenge, making a music video, or highlighting the stress and anxiety of everyday situations. Since trending sounds boost engagement, hopping on this trend can help you reach more people while making relatable, entertaining content.

Text Overlay Examples

• “Me trying to remove the background manually before I discovered Photoroom.”
• “Me trying to chase payments before Sumup automated it for me.”
• “Me trying to make friends in real life before I found Wizz.”

For this trend, use this sound.

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TikTok trends January | TikTok Trends February | Tiktok Trends March