Tiktok Trends
Summary

2 February 2026 - 5 min read

Tiktok Trends - February 2026

Introducing "TikTok Trends 2026" – your source for staying ahead of the game on the latest TikTok crazes!

TikTok trends move fast, and if you're not quick, you'll miss out. But let's be real, keeping up with TikTok trends can be a hassle. That's where we come in.
Each week, we'll keep you updated on what's hot on TikTok (by spending way too much time scrolling). From trending hashtags to popular sounds and formats, we've got you covered!

Please note:

  • Our focus here is TikTok, but we also track Meta trends on our Instagram Trends page, updated weekly. Testing trends on both platforms helps you see what really resonates.
  • Trends are generally very short, which may concern you about not mentioning the product enough. However, the mistake would be to tack on promotional elements after the video. It's crucial that the video stays true to the trend, lasts only a few seconds, and captures the essence of the need your service addresses in a brief timeframe.
  • Not all trends will be suitable for every brand. It will be up to you to choose the ones that seem most relevant to your message and goals.

Want creators to turn these trends into ads for your brand or your clients? 👉 Book a demo here.

2 Feb 2025

The “She's Free” trend

This trend is all about celebrating a very specific kind of freedom.

The premise: one friend is finally free, most often from a relationship, but creators are stretching it way beyond breakups. It can be freedom from answering nonstop calls, from handling admin, from toxic habits, from mental load, or even from doing something manually now that an app or service does it for them.

Visually, it feels like a victory lap. Friends line up on both sides, clap, hype her up, and shine their phone flashlights while she walks down the middle like it’s a runway.

How to do the trend

  • Gather a few friends and form two lines facing each other
  • Turn on phone flashlights and start clapping
  • One person walks down the middle like a runway walk
  • She poses at the end while everyone cheers
  • Add on-screen text explaining what she’s finally free from
  • Optional: dramatic music, slow-mo, or a slightly exaggerated walk for extra effect

Scenario examples:

  • She’s free from spreadsheets (using a finance tool)
  • She’s free from cash-only payments (now accepts card)
  • She’s free from managing calls manually (thanks to an auto-answer app)

For this trend, use this sound.

The “I don't know” trend

This trend taps into that very specific moment when someone keeps asking you the same question… and you genuinely don’t know the answer, or you absolutely do, but you’re choosing silence for your own peace.

The audio starts calm and polite, “sorry, I don’t know”, then quickly spirals into frustration as the question keeps coming and no one seems to be listening. Creators lip-sync the audio while using on-screen text to explain the situation, usually something where they haven’t been “briefed,” don’t have the info, or are pretending to be clueless to avoid responsibility.

It’s chaotic, defensive, and extremely relatable.

How to do the trend

  • Lip-sync the full audio, matching the escalation (soft → irritated → aggressive)
  • Film facing the camera or slightly off-guard for extra realism
  • Add one clear text overlay explaining what you “don’t know”
  • The joke lands best when:
    • You should be expected to know
    • Or the other person clearly assumes you do

For this trend, use this sound.

TikTok trends January | TikTok Trends February |